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Josh Morales

Josh Morales
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PM Library

Book Sips #60 — “Noise” by D. Kahneman, O. Sibony & C.R. Sunstein

F or starters, I just couldn’t believe Kahneman (author of ‘Thinking: Fast and Slow’, check our booksips #12 to learn more) just published…

Jul 16, 2021

Book Sips #60 — “Noise” by D. Kahneman, O. Sibony & C.R. Sunstein

Jul 16, 2021

Josh Morales
in
PM Library

Book Sips #57 — “What Can A Body Do?” by Sara Hendren

Apr 30, 2021

Book Sips #57 — “What Can A Body Do?” by Sara Hendren

Apr 30, 2021

Josh Morales
in
PM Library

Book Sips #56 — “Product Research Rules” by Bilgen, Lombardo & Connors

E very day more and more people want and need to run research on their own, and they’re not necessarily researchers themselves or have…

Apr 16, 2021

Book Sips #56 — “Product Research Rules” by Bilgen, Lombardo & Connors

Apr 16, 2021

Josh Morales
in
PM Library

Book Sips #54 — “It’s our research” by Tomer Sharon

I n this new professional adventure, I’m facing one of the most challenging yet exciting tasks to complete: creating a user research team…

Mar 26, 2021

Book Sips #54 — “It’s our research” by Tomer Sharon

Mar 26, 2021

Josh Morales
in
PM Library

Book Sips #53 — ‘When Coffee & Kale Compete’ by Alan Klement

A nother one on jobs-to-be-done (JTBD). I think that when you’re learning about a topic, it’s worth spending some time to explore different…

Mar 12, 2021

Book Sips #53 — ‘When Coffee & Kale Compete’ by Alan Klement

Mar 12, 2021

Josh Morales
in
PM Library

Book Sips #52 — ‘The Jobs To Be Done Playbook’ by Jim Kalbach

T he first time I heard about the notion of jobs-to-be-done it blew my mind (opposite to my cat, apparently bored by it): your customers…

Feb 26, 2021

Book Sips #52 — ‘The Jobs To Be Done Playbook’ by Jim Kalbach

Feb 26, 2021

Josh Morales
in
PM Library

Book Sips #50 — ‘User Friendly’ by Cliff Kuang with Robert Fabricant

I n full honesty, it’s been a while since I don’t read such a good book about the current state of design and how we got here. It can…

Feb 12, 2021

Book Sips #50 — ‘User Friendly’ by Cliff Kuang with Robert Fabricant

Feb 12, 2021

Josh Morales
in
PM Library

Book Sips #48 — ‘Outliers’ by Malcolm Gladwell

When you read Malcolm Gladwell, you’re not just learning A LOT around a topic: you’re learning also how to express your thoughts. Actually…

Jan 29, 2021

Book Sips #48 — ‘Outliers’ by Malcolm Gladwell

Jan 29, 2021

Josh Morales
in
PM Library

Book Sips #47 — ‘The Pomodoro Technique’ by Francesco Cirillo

I remember some peers using Pomodoros (the Italian word for tomato) for coding in the past, but that was the only contact I’ve had with…

Jan 22, 2021

Book Sips #47 — ‘The Pomodoro Technique’ by Francesco Cirillo

Jan 22, 2021

Josh Morales
in
PM Library

Book Sips #45 — ‘Business Model Generation’ by Alexander Osterwalder & Yves Pigneur

This is the ‘Designing The Value Proposition’ old brother, the zoom out where all ideas should rely on in order to progress sustainably…

Jan 8, 2021

Book Sips #45 — ‘Business Model Generation’ by Alexander Osterwalder & Yves Pigneur

Jan 8, 2021

Josh Morales

Josh Morales

User-obsessed, readaholic and a sociologist after all — Senior User Researcher @Hotjar, Editor of @thepmlibrary and Educator.

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